Group Account Director

This position is hybrid and open to candidates based in San Francisco, CA or New York City. Must be in office 2x/week.

About the Agency:

We’re the world’s largest independent global B2B marketing agency, where curious minds create the future. This is where you’ll find thought-provoking, ego-quashing, mistake-learning, all-including, convention-breaking, and always-growing marketers with a passion for what they do.

Our recent accolades include being B2 ANA’s Large Agency of the Year, a Top 10 B2B Marcomms Agency in both the UK and the US, and AdWeeks B2B Agency of the Year.

About the role:

As a Group Account Director, you will oversee and be responsible for important client relationships, assuming a leadership role across the agency and working closely with cross-functional partners internally including; Strategy, Creative, Content & Activation. You will also have the opportunity to develop and mentor team members across the client services team and beyond.

What you’ll do:

• Drive strategic direction for the business with senior clients and agency partners.

• Acts as the senior lead on key accounts, building excellent relationships with key client stakeholders and owning strategic direction for clients

• Drive account growth and direct the smooth running of client programs/campaigns.

• Anticipate client needs (short term / long term), proactively address issues, and strategically grow accounts based on short/long term needs of the client’s business.

• Strategic thought partner to strategy, creative, and media teams, ensuring the highest quality, strategically sound work that delivers on clients’ objectives.

• Serve as a proxy for the client in addressing questions from cross-functional teams in partnership with the agency teams

• Take a leading role in pitches/RFPs or large proposals (new biz and existing clients), looking for opportunities for organic growth and extending the client relationship through partnership and a thorough awareness of their business environment

• Present Transmission credentials, propositions, and services offerings and adapt presentation content to the specific needs of the meeting/audience to achieve higher levels of personalization

• Maintain situational awareness of a client’s internal dynamics and industry trends.

• Seeks out and deliver value-add activities (including market insights and competitive reports and proactive design and authoring of marketing strategies) through Transmission agency and other resources to continuously bring clients thought-leadership, new ideas and opportunities for innovation.

• Owns the creation and delivery of annual account plans

• Partner with team to manage profitability against the scope of work.

• Review monthly and quarterly financial tracking reports with finance lead

• Ensure that all professional activities are in line with the agreed-upon strategic direction.

• Contribute to client briefs/meetings, and offer insights, ideas and recommendations to help clients overcome their challenges or meet their needs.

• Lead and oversee a team of Account & Project Managers

What you’ll bring:

• 12+ experience working in an integrated marketing agency

• 5+ years of B2B marketing experience, ideally working with technology industry clients

• Proven success scaling high performing accounts and teams

• Strong business and commercial acumen

• Passionate people leader with the ability to develop your team’s skillset and pave career growth

• Passionate about client service excellence

• Strong client leadership philosophy

• Excellent communication skills, both oral and written and problem-solving skills. 

• Proven track record of successfully managing campaigns/projects and teams

• Meticulous attention to detail.

• Excellent organizational and time management, able to prioritize competing deadlines.

• Excellent financial aptitude in developing and managing project budgets.

• Flexible and open work style with an ability to engage with all types of personalities.

• Strong client management, negotiation, and trouble-shooting skills.

• Knowledge of awareness, demand generation, ABM and customer retention objectives/KPIs.

• Some knowledge of different audience verticals, personas, IT and LOB job functions.

• Knowledge of B2B buying (customer) journeys and TOFU, MOFU and BOFU engagement stages.

• Some knowledge of B2B sales cycle (funnel) and identify lead scoring stages from INQ through to SAL and pipeline.

• Some knowledge about the importance of creative marketing and the role of an SMP and RTBs

Benefits & Perks

• Unlimited PTO

• Healthcare coverage Insurance

• Life Insurance

• 401K Plan w/ employer match

• Employee Assistance Program

• Social Events & Celebrations

• DEI Committee

• Corporate Social Responsibility

The salary range for this position is $190,000 - $205,000 commensurate with experience and training.

We’re smart.  

And have a constant urge to learn more. We encourage questions and innovative mindsets. At the same time, we value empathy and collaboration over ego. The most rewarding outcomes are achieved together.  

We’re fearless.   

We celebrate the diversity of thought and experiences. We push boundaries. We’re not afraid of failure. We welcome it because learning from mistakes is how we grow as people and as a company.   

We’re transparent.  

We earn trust by showing respect and being honest. We value the breadth and depth of each person and their story. We form a happier, healthier, more confident team because we’re open with each other and have unique ways of thinking. 

This is how we drive your now and define your next. Come join us. 

Transmission is an Equal Opportunities Employer. We are committed to fostering an inclusive workplace and your race, gender, sexual orientation, age, or disability have no influence on our hiring decision.